Autoplay - Vol. 1

Scenario:

Artist has set up a lovely webpage and has setup their kicka** song to start playing automatically when anyone visits their webpage.

Artist has sent a link to this webpage with their kicka** song setup on autoplay to a very busy Agent who is looking through hundreds of submissions from Artists trying to fill a booking request.

Busy Agent has a few minutes while waiting to go into a meeting and decides to click on said link of Artist with the kicka** song setup on autoplay, and much to the Agents embarrassment, this kicka** song is now playing in the middle of the lobby of an important client, and the Agent can't figure out how to get the kicka** song to stop playing.

I can give you several more scenarios that all lead to this conclusion ... Autoplay ... Noooooooooo!!

GMM Booking Agency is small, but I get almost 100 inquiries a month from artists contacting me to consider them for the agency, or artists responding to my ads looking for bands.  I can only conclude from this that larger agencies are receiving thousands of inquiries a month.  Whenever I have a spare moment or two, I go through my ever-growing list of potential acts and have a nosy around their webpages, etc. When I am ready to listen (which sometimes involves me having to put headphones on) then I find the music link and play a track.  The webpages that autoplay when they load, I instantly close to stop the kicka** song from playing; then I move on to the next artist on my list.  The chance for that artist to be heard by me is lost.

Before becoming an agent, I had songs on autoplay on my webpage.  Now, I don't.  Give yourself a chance to really be heard by not forcing a song on a potential client or agent. Let us control when we hear you once we're on your page.

Next blog ... 'Kicka** Song!'  Tune in next week ...